ULTA Beauty Holiday 2016

In-Store Signage Campaign

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Branding, Design and Production

Create an impactful Holiday brand campaign for the largest specialty beauty retailer in the U.S. to roll-out in all 1,500 retail locations

Collaborated directly with ULTA's Creative Director, internal print procurement team, national printers, and store operations

Installed over 400+ assets in each retail location with a print spend of approximately $1.13M with 68% of the kits using recyclable materials