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PROJECT

Adam Levine Men's Apparel

Exclusive Brand Launch

5 Flagship Stores

500 In-line Stores @ Kmart

OBJECTIVE

Introduce this high-profile brand using unique printing techniques,

in-store activations, and

Augmented Reality experiences

PROCESS

Collaboration with talent representation, fashion designers,

SHC stakeholders, fixture designers, and creative partners

RESULTS

The Adam Levine Men's line 

tracked well ahead of internal performance goals and increased store traffic by over 22% annually

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