PROJECT

LivCor Brand Guidelines

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Strategy Development, Visual Design Systems and Launch

OBJECTIVE

Develop a clear brand vision under new executive leadership, focusing on technology-forward recruitment of top talent

PROCESS

Immersive collaboration with CEO, Marketing, Web Developers, Content Creators, and Departmental Stakeholders

RESULTS

An increased hiring rate of 36% in the first year, a clearly defined company culture, and an award-winning website | 400+ assets